The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
The State of Therapy: Why Therapists Are in High Demand and How to Stand Out

The State of Therapy: Why Therapists Are in High Demand and How to Stand Out

In this episode, Miranda and Kelly dive into the current realities of the mental health field, bust myths about declining demand for therapy, and discuss the importance of finding your unique voice and confidence as a clinician in a shifting landscape.

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Integrating Neurodivergence & Culture in an Empowered Therapy Practice with Nina
Success Stories Miranda Palmer Success Stories Miranda Palmer

Integrating Neurodivergence & Culture in an Empowered Therapy Practice with Nina

Nina opens up about her path as a first-generation Vietnamese immigrant psychologist, navigating the loneliness of private practice, and how discovering her and her son’s neurodivergence has not only brought healing and self-acceptance but also reshaped her clinical work—deepening her mission to support others who feel they don’t quite fit in.

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Private Practice at Any Age: Wisdom, Aging, and Thriving as a Therapist

Private Practice at Any Age: Wisdom, Aging, and Thriving as a Therapist

In this episode, Melanie opens up about her evolution as a private practice therapist, discussing the challenges and rewards of claiming her worth by raising fees, shifting her schedule and boundaries to accommodate the realities of aging and health, and the profound importance of self-attunement—offering encouragement and honest reflection for clinicians at every stage of their careers.

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The System Is Rigged Against Therapists: Here’s How to Push Back

The System Is Rigged Against Therapists: Here’s How to Push Back

In this article, we break down 2025’s biggest insurance fines for mental health parity violations, show how systemic exploitation harms therapists and clients, and provide actionable steps for clinicians to reclaim ethical, sustainable practice.

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Carving a Unique Path: Moderation-Focused Counseling with Merrilee

Carving a Unique Path: Moderation-Focused Counseling with Merrilee

Merrilee shares how building her private practice around a nontraditional niche—helping clients change their relationship with alcohol without abstinence—brought both challenges and fulfillment as she followed her passion and found creative ways to reach those who needed her most.

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The State of Therapy: From Burnout to Embodiment for Today’s Therapists with Barbara Griswold

The State of Therapy: From Burnout to Embodiment for Today’s Therapists with Barbara Griswold

In this episode, Kelly, Miranda, and Barbara dive deep into the challenges therapists face staying connected to their intuition and authenticity while navigating a mental health system that often encourages disconnection, burnout, and self-doubt.

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Selling a Psychology Practice? Read This First: A Therapist’s Cautionary Tale

Selling a Psychology Practice? Read This First: A Therapist’s Cautionary Tale

Thinking of selling your psychology practice - or working for someone who might? Read this therapist’s firsthand story of corporate takeover, buried consent forms, and why informed choices matter now more than ever.

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.