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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
Starting a Private Practice: The Complete Guide for Aspiring Business Owners
Kelly Higdon Kelly Higdon

Starting a Private Practice: The Complete Guide for Aspiring Business Owners

You deserve a private practice that’s aligned with your values and provides you with the financial means to live the life of your dreams. But what if you don’t know how to get started?

Being a business owner has the potential to be extremely fulfilling and impactful — both for you and the people you serve — and at the same time, reaching that potential requires a complete understanding of how to start a private practice.

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What You MUST Know About Professional Liability Insurance for Therapists

What You MUST Know About Professional Liability Insurance for Therapists

As a private or group practice owner, and even a pre-licensed therapist, it’s important to have liability insurance -- for both you AND your business.

We had the opportunity to talk to Rachel Warners from CPH & Associates about counseling liability insurance and what you need to know NOW, as many of us are running practices in a telehealth context.

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The SimplePractice Lawsuit Is Just the Beginning: What Therapists Need to Know About Their Data
Tech & Industry Kelly Higdon Tech & Industry Kelly Higdon

The SimplePractice Lawsuit Is Just the Beginning: What Therapists Need to Know About Their Data

The SimplePractice class action lawsuit has therapists asking hard questions about data privacy, EHR terms of service, and whether their clients are actually protected. Miranda Palmer and Kelly Higdon break down what the lawsuit really means, why HIPAA compliance alone is not enough, and what to look for in any platform you use. Plus the deeper conversation about therapist isolation, burnout, and finding your power in the middle of all of it.

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Trainings for Therapists Thinking About Leaving Insurance: The Step-by-Step Training Path (Without Panic)

Trainings for Therapists Thinking About Leaving Insurance: The Step-by-Step Training Path (Without Panic)

Thinking about leaving insurance? You're probably not lacking motivation. You're lacking a plan. Most therapists don't need another pep talk about going private pay; they need a step-by-step path that accounts for fees, marketing, capacity, and their nervous system all at once. This post breaks down exactly that: the training sequence that makes leaving insurance feel less like a dramatic leap and more like a well-supported next move.

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From Solo Therapist to Seven-Figure Group Practice: What Ginger Wants You to Know
Miranda Palmer Miranda Palmer

From Solo Therapist to Seven-Figure Group Practice: What Ginger Wants You to Know

Nobody warns you about the pillow screaming phase. The one where you're talented, trained, and good at what you do, but the environment you're in is slowly grinding you down. That's where Ginger was in 2018. Today she runs a 25-person trauma-focused group practice in Michigan. In this episode of Starting a Counseling Practice Success Stories, she sits down with Kelly Higdon to share what the journey actually looked like, including the mistakes, the mindset shifts, and the lessons she wishes she had learned sooner.

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Trainings for Therapists: Your Guide to Choosing a Therapist Training Based on Your Stage, Time, and Nervous System
Kelly Higdon Kelly Higdon

Trainings for Therapists: Your Guide to Choosing a Therapist Training Based on Your Stage, Time, and Nervous System

Staring at 47 browser tabs wondering which training to take next? You're not alone. Therapists are trained to reach for more education when we feel uncertain—but sometimes a certification is just the professional version of reorganizing your pantry when your house is on fire. This guide helps you choose your next training based on your actual stage, your real capacity, and what your nervous system can handle—so you stop collecting credentials and start building the sustainable practice you actually want.

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.