The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular
Costs for Starting a Counseling Practice
Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.
Free CEUs for Therapists and Counselors
Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.
Group Practice Guide to Profitability
Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.
Money and Therapists
Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.
Latest Articles
How to drop an insurance panel
Fees & Insurance, Group Practice, Growing A Private Practice, Starting a Private Practice Kelly Higdon Fees & Insurance, Group Practice, Growing A Private Practice, Starting a Private Practice Kelly Higdon

How to drop an insurance panel

You have decided to get off insurance panels. The cost of either time, effort or both has outweighed any benefit. So let’s talk about how to drop insurance panels in a way that eases you into a full cash pay practice.

Mindset. We always start here. Write down your “why” of getting of insurance panels.

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Guest Post: Why Hire a Virtual Assistant or Online Business Manager
Starting a Private Practice, Group Practice, Growing Your Practice, Burnout & Sustainability Frances J. Harvey, CPC Starting a Private Practice, Group Practice, Growing Your Practice, Burnout & Sustainability Frances J. Harvey, CPC

Guest Post: Why Hire a Virtual Assistant or Online Business Manager

It’s no secret these days that the “Virtual” world has become ever increasingly important and it doesn’t appear that it will slow down any time soon.

I can remember when I got my very first account with AOL and had the World Wide Web in our home.  I was totally overwhelmed – and I was pretty computer savvy even back in the early 80’s! 

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Starting a Private Practice, Group Practice, Growing A Private Practice, Marketing, Websites & SEO Kwame Starting a Private Practice, Group Practice, Growing A Private Practice, Marketing, Websites & SEO Kwame

Paying People to Talk About Your Practice

Starting a counseling practice is quite the journey. Along the way you will have a lot of opportunities and get a lot of suggestions about how to build your practice, not all of them will be effective or ethical. 

Should you pay people to talk about your business? 

If you go into Fiverr.com and some other places, you will see that there are offers to do five star reviews of your business or practice all over the place. People will create fake video testimonials for you, tweet fake love to you, and SO much more. Some business owners are tempted to take these short cuts- they assume this will be a quick way to connect with their community. 

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Post Your Question for Irvin D. Yalom- Yes- Really!
Growing A Private Practice, Group Practice Miranda Palmer Growing A Private Practice, Group Practice Miranda Palmer

Post Your Question for Irvin D. Yalom- Yes- Really!

We get to video interview Irvin D. Yalom for PsychCentral. Let me repeat that. Kelly Higdon and Miranda Palmer get to sit down and have a conversation with Dr. Irvin D. Yalom- the father of group psychotherapy- the still practicing 84 year old psychotherapist. 

Wow! So how did this happen? The really short story is we asked. The long story is that we have done a lot to build our business in the last few years that made it easy for Irvin D. Yalom to say yes! We will be sharing the Video Interview on PsychCentral in Spring of 2015, but we haven't interviewed him yet. And guess what that means? 

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Creating your Vision for 2015
Starting a Private Practice, Group Practice, Growing A Private Practice Kelly Higdon Starting a Private Practice, Group Practice, Growing A Private Practice Kelly Higdon

Creating your Vision for 2015

Vision is the creative glue that makes our imagined life become our real life. It gives guidance and direction, especially for our private practices.

Every year, we sit down with clinicians and go over their vision. Why are they in private practice? What do they want to create? What is the purpose?

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The Best Gift To Give Yourself
Starting a Private Practice, Growing A Private Practice, Group Practice Kelly Higdon Starting a Private Practice, Growing A Private Practice, Group Practice Kelly Higdon

The Best Gift To Give Yourself

Our work by nature is one of giving. We give of our time, our listening, our efforts to process and contain and help people move forward into more healing. It a beautiful and rare kind of work that we do as helpers and healers.

But when was the last time you gave back to yourself? 

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.