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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular

Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.

Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.

Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.

Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.

Therapy Marketing: READ THIS FIRST

In this blog, Kelly Higdon discusses how you can create a personalized, strengths-based marketing strategy for your private practice by focusing on authenticity and self-trust instead of relying on one-size-fits-all approaches and outsourcing.

zynnyme 6/28/23 zynnyme 6/28/23

Connect with Self Meditation for Therapists

Connect with the self and make decisions from a values-aligned, authentic space that listens to the mind and the body in this free meditation for therapists, led by Miranda Palmer, LMFT.

zynnyme 4/13/23 zynnyme 4/13/23

Speaking from the Heart in Your Private Practice Marketing with Beth

Kelly Higdon and Miranda Palmer coach Beth on getting comfortable with trusting herself in business and designing her private practice website to connect with clients from the heart.

zynnyme 3/20/23 zynnyme 3/20/23

Following Your Inner Compass in Private Practice with Jerry

Columbia, Missouri grief counseling therapist Jerry shares how he transitioned into a private practice therapist, the value of collaborative relationships, and how you can decide your path when you have the time and space for quiet reflection.

zynnyme 9/21/22 zynnyme 9/21/22

Showing Up as Your Authentic Self with Kadeisha

Kadeisha shares how Business School for Therapists empowered her to step out of her comfort zone to create a life and business that are aligned with her authentic self.

zynnyme 4/19/22 zynnyme 4/19/22

Meet the zynnyme Team

The value of diversity isn’t exclusive to the zynnyme community — it’s something we embrace in our team, too. Check out these exclusive interviews with our team members today!

zynnyme 3/4/22 zynnyme 3/4/22

Being Authentic and Creating a Following with Abbey

Abbey shares her path towards licensing and her growth on social media, specifically Instagram. She talks about logistics when posting and how she grew her social media presence within a year. Abbey and Miranda also discuss how to be successful in your practice when social media isn’t right for you.

zynnyme 10/28/21 zynnyme 10/28/21

How to Make $10,000 (or More!) in Extra Income for Your Private Practice EVERY YEAR

Looking for a new stream of income for your private practice that’s SIMPLE and 100% PROFIT? Well, we have one for you, and you might be surprised how straightforward it actually is!

zynnyme 10/12/21 zynnyme 10/12/21

Social Media and Your Private Practice

As we continue to develop new ways to communicate and share our experiences, there are more opportunities to reduce mental health stigma. Platforms like Facebook and Instagram could be exactly what you need to get your message out to the world, and now’s your time to share it.

zynnyme 7/14/21 zynnyme 7/14/21

Private Practice and YouTube: Is it a Good Platform for Marketing?

If you’ve been following us, then you probably know the value of marketing your practice on social media platforms where you can best connect with your ideal clients.

Facebook, Instagram, Twitter, Pinterest, LinkedIn — you’ve either heard of them or are already using them to share valuable content with your audience…but what about YouTube?

You have a lot to offer as a mental health professional, and you DON’T have to restrict yourself to written posts, Stories, or other shortform video content to serve your community.

zynnyme 7/1/21 zynnyme 7/1/21

Finding Private Practice Success as an Introvert

When you’re introverted and naturally thrive when you’re able to spend time alone to recharge, you may feel at a disadvantage in private practice, but the truth is your success isn’t dependent on being an extrovert — you can be authentically introverted AND own a successful practice.

zynnyme 6/3/21 zynnyme 6/3/21

Creating an Authentic Practice and Serving Value-Aligned Clients with Shannon

Shannon, LCSWA, provides anxiety, depression, and trauma treatment to clients in Fayetteville, North Carolina and the state of NC (she offers fully remote/telehealth services). Her specialties include talk therapy and EMDR for clients within the millennial age range.

Prior to the Bootcamp program, Shannon felt “aimless” and accepted unaligned clients out of fear, lacking clarity about business processes and her vision for the future. Now, she’s confident in referring out clients who aren’t a good fit and is able to be her authentic self, frequently attracting new value-aligned clients interested in her favorite method of therapy.

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

**What if this really could change everything?**

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.