The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
The Truth About BetterHelp & Your Career as a Therapist

The Truth About BetterHelp & Your Career as a Therapist

BetterHelp is everywhere—podcasts, ads, emails promising lucrative pay. With claims of $122,196 per year for 40 hours a week, it sounds tempting, right? (They literally sent Miranda those numbers to try to “recruit” her in December of 2024!) But let’s take a closer look at the numbers and stories behind the promise.

Did you know that over 17% of all therapists in the U.S. are now working for BetterHelp? With over $8.35 million spent monthly on podcast advertising alone, their reach is undeniable. Yet, reviews from therapists who’ve worked with them paint a very different picture:

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Will Therapists Kill or Save Our Profession in 2025?

Will Therapists Kill or Save Our Profession in 2025?

Therapists are at a crossroads in 2025. With insurance companies making billions while many in our field face burnout and financial struggle, we have to ask: Are we enabling a broken system, or can we take a stand to create real change - for ourselves and our clients?

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Supporting California Wildfire Victims: A Resource Guide for Therapists
Growing A Private Practice Miranda Palmer Growing A Private Practice Miranda Palmer

Supporting California Wildfire Victims: A Resource Guide for Therapists

California wildfires leave devastation in their wake, and as therapists, it’s natural to feel called to help. The mental health needs of those impacted can be overwhelming, and your skills and empathy are invaluable in times of crisis.

Before you dive in, though, it’s crucial to evaluate whether you’re truly ready—mentally, physically, financially, and professionally—to take on this responsibility. Giving without preparation can lead to burnout, compassion fatigue, and unintended harm to yourself or your clients. Let’s start with an assessment to see if volunteering is the right fit for you right now.

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Exploring Therapeutic Tools for a Balanced Practice with Patricia
Success Stories, Tech & Industry zynnyme Success Stories, Tech & Industry zynnyme

Exploring Therapeutic Tools for a Balanced Practice with Patricia

In this episode of Starting a Counseling Practice Success Stories, Patricia shares her journey from childhood stargazing to becoming a San Diego based psychiatrist. She discusses her practice, focused on autonomy, sustainability, and cutting-edge treatments, and how her passion for exploring the outer and inner worlds shaped her approach to care.

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.