The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
Therapist Marketing: Growing a Group or Solo Private Practice

Therapist Marketing: Growing a Group or Solo Private Practice

In the growth phase of your private practice, consistent and aligned marketing is key. This article covers how to review your data, use effective online and offline strategies, and refine your consultation process to turn inquiries into clients, whether you're a solo or group practice owner

Read More
Retirement Plans for Solo Practitioners | Guest Post by David Frank, CFP® 

Retirement Plans for Solo Practitioners | Guest Post by David Frank, CFP® 

You’ve gotten your private practice off the ground and are ready to start saving for the future. Awesome! But with so many retirement options, it can be overwhelming. This guest post by David Frank helps solo practice owners choose the best retirement plans, starting with an emergency fund, navigating plan options, and balancing Roth vs. Traditional contributions.

Read More
American Counseling Association Survey: Should Counselors Be in Private Practice?

American Counseling Association Survey: Should Counselors Be in Private Practice?

In this article, we review findings from the American Counseling Association's (ACA) latest Counseling Workforce Survey, discuss the financial challenges counselors face, and explore the potential for improved earnings and work-life balance through private practice.

Read More
Marketing for Therapists: The Third Ethics Mistakes Therapists Make Marketing in Private Practice (Part 2 of the Series)

Marketing for Therapists: The Third Ethics Mistakes Therapists Make Marketing in Private Practice (Part 2 of the Series)

In this article, we dive into the third ethics mistakes therapists make in their marketing efforts and provide practical advice for upholding ethical standards in private practice.

Read More
Marketing for Therapists: 2 Ethics Mistakes Therapists Make Marketing in Private Practice

Marketing for Therapists: 2 Ethics Mistakes Therapists Make Marketing in Private Practice

In this article, we dive into two common ethics mistakes therapists make in their marketing efforts and provide practical advice for upholding ethical standards in private practice.

Read More
Online Mental Health Tech Companies: What Every Therapist Should Know Before You Sign the Contract

Online Mental Health Tech Companies: What Every Therapist Should Know Before You Sign the Contract

When considering partnering with online mental health tech companies, there are some crucial things you should know! In this blog, we dive into essential insights to empower therapists in navigating ethical collaborations and ensuring the sustainability of their private practice.

Read More
The True Story Behind Your Marketing Efforts: Answers to Your Marketing Plan Questions

The True Story Behind Your Marketing Efforts: Answers to Your Marketing Plan Questions

Discover the power of data and meaningful conversations with Kelly and Miranda as they uncover the truth behind your marketing efforts, whether you're starting a private practice or elevating your marketing game!

Read More
Doxy.me Terms of Service What Users Need to Know (Employees and/or Owners)

Doxy.me Terms of Service What Users Need to Know (Employees and/or Owners)

Steps to take if you are using Doxy.me before November 17th, 2023

  • Read over the terms of service to make sure you understand it and agree with it.

  • Ask any questions or verbalize any concerns before November 17th, 2023.

  • If you do not agree with the updated terms do NOT use it past November 17th, 2023.

  • If you DO agree with the terms, make sure you understand the impact on your privacy policy and informed consent, update those accordingly, and get consent from clients.

  • Did you learn something new about third-party analytics? Consider doing a review of how you are using Analytics in your private practice.

Read More

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.