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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular

Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.

Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.

Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.

Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.

Starting a Private Practice: The Complete Guide for Aspiring Business Owners

You deserve a private practice that’s aligned with your values and provides you with the financial means to live the life of your dreams. But what if you don’t know how to get started?

Being a business owner has the potential to be extremely fulfilling and impactful — both for you and the people you serve — and at the same time, reaching that potential requires a complete understanding of how to start a private practice.

zynnyme 5/20/24 zynnyme 5/20/24

From Burnout to Thriving Group Therapy Practice with Cyndi

Cyndi shares her journey from overwhelm to success in group practice with Business School. By utilizing essential tools and leaning into community, she transformed her practice, thriving both personally and professionally.

zynnyme 10/19/23 zynnyme 10/19/23

Cultivating a Compelling Therapy Website with Sara

Kelly Higdon and Miranda Palmer coach Sara as she seeks guidance on how to make her website more impactful and aligned with her practice’s mission.

zynnyme 4/13/23 zynnyme 4/13/23

Speaking from the Heart in Your Private Practice Marketing with Beth

Kelly Higdon and Miranda Palmer coach Beth on getting comfortable with trusting herself in business and designing her private practice website to connect with clients from the heart.

zynnyme 4/6/23 zynnyme 4/6/23

Private Practice Marketing Q&As with Kelly and Miranda

Get your private practice marketing questions answered, including whether you should self-disclose and what the real issue could be when no one’s calling for a consult.

zynnyme 3/30/23 zynnyme 3/30/23

Speaking to Ideal Clients in Your Private Practice Marketing

Gain clarity on choosing a niche for your private practice and how to prepare your marketing to attract the right clients for you.

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The Art of Starting a Private Practice with Melissa

Discover how Melissa transformed the process of building a private practice into a work of art!

zynnyme 12/19/22 zynnyme 12/19/22

Passion to Private Practice Niche with Megan

Find out how Megan turned her passion into the one-of-a-kind niche of tabletop role-playing therapy.

Miranda Palmer 4/7/22 Miranda Palmer 4/7/22

Starting a Private Therapy Practice in California

You want to open a private therapy practice in California, but you’re not sure where to start and whether the market is too saturated. Check out this post to get started in practice!

zynnyme 3/16/22 zynnyme 3/16/22

Starting a Private Practice: Business School Q&A

There’s no one-size-fits-all approach to starting a private practice, and we’re here to help no matter what your journey looks like. Whether you have no previous business experience or if this is your third business, you can find value in this Starting a Private Practice Q&A.

zynnyme 3/10/22 zynnyme 3/10/22

Building a Business Bigger Than a Lemonade Stand: Websites for Therapists with Jeanetta

Jeanetta and Miranda talk about how to develop a high-converting website, what decisions saved Jeanetta money, and surprises when building a business in this exclusive interview!

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

**What if this really could change everything?**

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.