Unlock a library (yes, a library!) of FREE business training.
Created by therapists for therapists.
*On-demand. Instant access.
“The free trainings have been essential to my current progress in opening my private practice. The information is located in one place and easy to understand. The checklists are amazing and have helped me view my practice as a business.” - Crystal
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“When I found zynnyme, I began to have hope again. I began to believe that I could break free, that I didn't have to settle.” — Tami
We’re here to help you break free, fellow therapist!
Whether you’re starting out or have been running a private solo or group practice for a while, you don’t need to settle for running a practice that struggles with low pay, long hours, stressful work conditions, or fuels your burnout.
Neither do you have to settle for resources that aren’t vetted or created by therapists who get you.
Hey there! We’re Miranda and Kelly — two therapists who get it.
We get that grad school prepares you for being a therapist (sort of).
But not for being a business owner (at all) — a business owner who’s profitable and thriving.
That’s where our library of FREE trainings, checklists, and additional resources comes in.
We believe your private practice success shouldn’t come with a side order of stress and sleepless nights.
Our aim?
Give you bite-sized resources to inspire and plug the gaps without getting your credit card out.
Whether you’re thinking about launching your private practice or you’re hoping to scale to group, you’ll find resources that walk you through your next steps. With confidence and clarity.
This is the library you’ll come back to when you want to:
Beat burnout
Raise your fees confidently
Ditch your insurance company
Create a marketing plan for your practice
Understand taxes, bookkeeping, cost analysis
Speak to your ideal client and fill your practice with them
Navigate group practice payment policies so everyone’s compensated fairly
You’ll never get spam from us (we hate it!). You email address will be guarded with dragon-like fierceness. 🐉
Smart Marketing for Therapists: Strategies That Fit You, Your Clients and Your Private Practice
🎯 Struggling to make marketing feel authentic and sustainable? In this on-demand training, you’ll discover practical strategies tailored for therapists to attract your ideal clients without feeling overwhelmed or sleazy. Learn how to boost visibility, craft a message that resonates, expand beyond word-of-mouth, and avoid marketing burnout. Perfect for refreshing your approach or starting from scratch, this training is packed with actionable tips to help you build a thriving practice with ease. This session won’t just simplify marketing—it’ll make it work for you. Click read more to watch now and start connecting with the clients who need you most! 📣
Client-Centered Marketing Messages: How to Write an Ethical Marketing Message to Fill Your Practice
🖊️ Ready to craft a marketing message that fills your practice ethically and effectively? In this on-demand training, you’ll learn how to integrate your clinical expertise and outcomes into a clear, jargon-free message that resonates with your ideal clients. With real examples of successful messages and a step-by-step template, you’ll leave equipped to create a unique message that attracts clients while staying true to your values. This session even includes a FREE Marketing Message Worksheet to get you started. Click read more to watch now and start building a thriving practice today! 📋
The Outcome-Driven Practice: How One Conversation Can Increase Your Referrals, Income, and Joy in Private Practice
💬 Want to grow your practice while increasing your joy and client satisfaction? In this on-demand training, Kelly + Miranda share how one transformative conversation can boost referrals, income, and outcomes in private practice. You’ll learn the key to successful therapeutic outcomes, the exact questions to ask using a ready-to-use script, and how to create a feedback loop that fuels growth and satisfaction for you and your clients. This session is packed with actionable insights to transform your practice. Click read more to watch now and start building a thriving, joyful practice today! 🔑