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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular

Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.

Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.

Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.

Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.

Marketing for Therapists: How to Get Started

Are you trying to figure out how to start marketing your private practice? Today, zynnyme goes over how to get started.

zynnyme 5/25/22 zynnyme 5/25/22

3 Ways to Defeat Imposter Syndrome as a Therapist

Struggling with imposter syndrome is normal, but you don’t have to stay stuck. Here are three ways you can defeat imposter syndrome as a therapist!

zynnyme 5/23/22 zynnyme 5/23/22

Conquering Your Fears of the Subpoena Process with Nicol

Nicol discusses some common mistakes therapists make, what to do before and after getting a subpoena, and what your role in a courtroom is.

zynnyme 4/19/22 zynnyme 4/19/22

Meet the zynnyme Team

The value of diversity isn’t exclusive to the zynnyme community — it’s something we embrace in our team, too. Check out these exclusive interviews with our team members today!

zynnyme 3/16/22 zynnyme 3/16/22

Starting a Private Practice: Business School Q&A

There’s no one-size-fits-all approach to starting a private practice, and we’re here to help no matter what your journey looks like. Whether you have no previous business experience or if this is your third business, you can find value in this Starting a Private Practice Q&A.

zynnyme 3/10/22 zynnyme 3/10/22

Ditching Some (or All) Insurance as a Private Practice Owner

Accepting insurance brings a third party into the therapeutic relationship. Learn how to find the balance on when to say "YES" and when to say "NO" to insurance contracts!

zynnyme 3/8/22 zynnyme 3/8/22

Websites for Therapists with Tabitha

Tabitha shares how she refined her messaging and website to align with her identity. Learn about building a website that resonates with you and your future clients!

zynnyme 3/8/22 zynnyme 3/8/22

Fill Your Caseload and Manage a Thriving Private Practice with Ease!

Check out this FREE training for therapists to learn how you can start connecting with your ideal clients and find success in practice!

zynnyme 3/7/22 zynnyme 3/7/22

Starting a Thriving Private Practice from Scratch in 2022

Check out this FREE training for therapists to help you lay the groundwork so you can start creating a practice that works for YOU.

zynnyme 2/25/22 zynnyme 2/25/22

Starting a Private Practice Discussion Panel

In this episode of Starting a Counseling Practice, we feature various Business School for Therapists alumni who all began their journey into private practice from scratch. Each guest opens up about their fears and obstacles before opening their practices and how they've grown.

Miranda Palmer 1/11/22 Miranda Palmer 1/11/22

Websites for Therapists: The Complete Guide 2026

Learn everything you need to start creating a therapist website that brings in ideal clients and income for your private practice!

For most therapists, a website is absolutely integral to the health of their business and their quality of life. While you may only think of a website in terms of advertising, marketing, or generating clients, a great website does SO much more.

That said, not all websites are created equal. Simply outsourcing to a web designer won’t necessarily get you the outcome you’re looking for, at least not without some knowledge and direction coming from you. Consider this your definitive guide to ensure your therapist website experience is empowering, effective, and maybe even a little bit fun!

Miranda Palmer 12/6/21 Miranda Palmer 12/6/21

PTSD, Pandemic PTSD, and Burnout in Therapists

We've been through a LOT the last few years. All of this turmoil has brought some things out into the open, there have been some amazing connections, conversations, and a little bit of change (we know we need more). But, in the midst of everything, have you noticed you’re often seeing people be more... well... more on edge and in pain? We have a theory over here on what’s happening in our profession (and in the world in general).

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

**What if this really could change everything?**

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.