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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
Therapy ReImagined
Building a Private Practice Kelly Higdon Building a Private Practice Kelly Higdon

Therapy ReImagined

Do you ever feel like you just want to get out of the box that you are in? We've all been brought up with certain norms in our industry. Some of these have been great and some of these have limited access and care of our communities. Today's podcast is all about innovating and being on the precipice of change in our industry. Listen in as Katie and Curt share what motivates them to push for change through discourse amongst people who are on the cutting edge in our field.

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My Practice Flourished Through Maternity Leave & a Move!
Podcast Miranda Palmer Podcast Miranda Palmer

My Practice Flourished Through Maternity Leave & a Move!

Change is absolutely terrifying when you are a business owner. It can feel like even once you've gotten your feet under you and you are doing well, that if you make any changes, that your business can fall apart.

Dr. Kimberly, LMFT joined our bootcamp in Spring of 2015 as she was starting out in private practice. Now, she has used the skills, insight, and tools she learned to not only come back to a thriving practice after going on maternity leave but after moving her private practice to a new town she is at capacity in 6 months!

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Happily Married...Really?

As therapists, we see people in our offices, determined to make a relationship work, when sometimes to us, it is evident that it is not going to work. As technology consultants, we see the same thing! Let me explain. I built my first website, all on my own using iWeb. I had a new MacBook that I loved and thought, heck why not use the free software to build my website.
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Marketing - Websites - SEO zynnyme Marketing - Websites - SEO zynnyme

Free Google AdWords Support for Therapists!

Google Adwords is a way to advertise your website on Google. It puts your website into a funny little "advertiser" box and can help to force a new website to the top or side of the page. It costs money, but can be pretty reasonable. Google is no offering free support to help you setup your "campaign" and to help you understand how it all works. I will give you the information below... but here are some things to understand BEFORE you set-up your first Google AdWords account:
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For Clinicians: The Path to Paperless...

Got a great comment/question from Uriah Guilford at http://helpthiskid.com "I really want to go paperless, but haven't found the right software or program. I did the Argonaut trial, but just didn't like the look and feel, not to mention the yearly cost. Are there any other products you would recommend?"
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A Word of Encouragement

Here is a short video by yours truly, Kelly Higdon sharing about how going paperless and integrating technology has made running a private practice easier, more profitable, and made my LIFE better.

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Can A Pre-Licensed Person Start a Website?

If you are a prelicensed marriage and family therapist, associate clinical social worker, or a clinical supervisor, you may be wondering about this topic. In short, the answer is yes, but. I know, I know, we have heard those "Yes, but" answers from clients forever! Hopefully the Q & A section below will help you to understand why it is, and where the but comes in!
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Reasons I can't Go Paperless

I have heard a lot of reasons why someone can't go paperless. Some of them are valid for that particular person- however many more of the reasons are based on misinformation. Well we all know how much therapists don't like cognitive distortions! Here are some of the myths and realities about counselors going paperless in their therapy practice: Myth #1: It is too complicated.
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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.