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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular

Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.

Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.

Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.

Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.

Starting a Private Practice: The Complete Guide for Aspiring Business Owners

You deserve a private practice that’s aligned with your values and provides you with the financial means to live the life of your dreams. But what if you don’t know how to get started?

Being a business owner has the potential to be extremely fulfilling and impactful — both for you and the people you serve — and at the same time, reaching that potential requires a complete understanding of how to start a private practice.

zynnyme 4/6/23 zynnyme 4/6/23

Private Practice Marketing Q&As with Kelly and Miranda

Get your private practice marketing questions answered, including whether you should self-disclose and what the real issue could be when no one’s calling for a consult.

zynnyme 3/30/23 zynnyme 3/30/23

Speaking to Ideal Clients in Your Private Practice Marketing

Gain clarity on choosing a niche for your private practice and how to prepare your marketing to attract the right clients for you.

zynnyme 1/23/23 zynnyme 1/23/23

The Art of Starting a Private Practice with Melissa

Discover how Melissa transformed the process of building a private practice into a work of art!

zynnyme 12/19/22 zynnyme 12/19/22

Passion to Private Practice Niche with Megan

Find out how Megan turned her passion into the one-of-a-kind niche of tabletop role-playing therapy.

zynnyme 3/10/22 zynnyme 3/10/22

Building a Business Bigger Than a Lemonade Stand: Websites for Therapists with Jeanetta

Jeanetta and Miranda talk about how to develop a high-converting website, what decisions saved Jeanetta money, and surprises when building a business in this exclusive interview!

Miranda Palmer 1/27/22 Miranda Palmer 1/27/22

Starting a Private Practice in Counseling Checklist

Get a FREE step-by-step checklist and trainings to help you start a counseling practice that gets seen by the right people!

zynnyme 8/20/21 zynnyme 8/20/21

Websites for Therapists: Aligning Your Private Practice with Your Value as a Clinician

Here are three ways you can start aligning your private practice with your value as a mental health clinician!

zynnyme 3/23/21 zynnyme 3/23/21

Shifting from Solo Practice to Full Private Pay Group Practice

Tabitha, LMFT, LCMHC, LPC, CCTP provides individual and couples counseling in Wake Forest, NC specializing in anxiety, traumatic experiences, and faith-based counseling.

Tabitha shared her private practice success story of shifting from a solo practice with a waitlist to a full private pay group practice.

zynnyme 10/1/19 zynnyme 10/1/19

Success Story: Amy

Amy helps high-achieving young women who are struggling with anxiety and relationships. She is an attachment-focused therapist in the Los Angeles area with specialized training in CBT, Anxiety therapy, Couples Therapy, and EMDR.

Your Experience with Bootcamp in one sentence: Expert guidance just how and when I needed it, appropriate over years of evolving my practice

How were you feeling before you signed up for bootcamp?: Scared! I had no idea what I was doing. I was afraid I would never find clients, and the idea of building a website totally freaked me out.

Miranda Palmer 1/30/19 Miranda Palmer 1/30/19

How a Relationship Therapist in San Francisco Found His Dating Therapy Niche

Being a relationship therapist in San Francisco can be scary! There a lot of therapists in a small geographical area, and there is a lot of stiff competition for getting to the first page of Google. So, what do you do when you are in a saturated market?

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

**What if this really could change everything?**

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.