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The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
Carving a Unique Path: Moderation-Focused Counseling with Merrilee
Miranda Palmer Miranda Palmer

Carving a Unique Path: Moderation-Focused Counseling with Merrilee

Merrilee shares how building her private practice around a nontraditional niche—helping clients change their relationship with alcohol without abstinence—brought both challenges and fulfillment as she followed her passion and found creative ways to reach those who needed her most.

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What to Ask a Recruiter Before Signing a Therapy Platform Contract
Miranda Palmer Miranda Palmer

What to Ask a Recruiter Before Signing a Therapy Platform Contract

This article outlines a comprehensive list of questions every therapist should ask before signing any agreement with a platform. These are real concerns, drawn from real therapist experiences, gathered from public online discussions and years of observing the mental health tech space evolve.

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Anthem Dropping Rates by $47 per session? What this means for Therapists
Miranda Palmer Miranda Palmer

Anthem Dropping Rates by $47 per session? What this means for Therapists

When a major insurer like Elevance (formerly Anthem) slashes therapist pay by $50 per session with barely 30 days’ notice, it’s not just a contract change - it’s a wake-up call for every mental health provider to understand their rights, read the fine print, and prepare to protect their livelihood.

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.