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Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

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Starting a Counseling Practice Part 9: Creating a Website
Starting a Private Practice Miranda Palmer Starting a Private Practice Miranda Palmer

Starting a Counseling Practice Part 9: Creating a Website

Websites - got one, need one...not sure? One of the main goals of bootcampers is to get their website in tip top shape. 

I started a cash-pay private practice and 95% of my referrals in the first few years came from the Internet. I already shared how many of my colleagues told me that wouldn’t refer to me until I took insurance. And, truth be told, I hadn’t planned for private practice, and that meant I hadn’t done any previous work on developing a referral base for my private practice.

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Starting a Counseling Practice Part 8: Choosing Your Niche
Starting a Private Practice Kelly Higdon Starting a Private Practice Kelly Higdon

Starting a Counseling Practice Part 8: Choosing Your Niche

Niche - it should be easy right? It's one of the biggest things we conquered in bootcamp and now we want to help you deal with this too.

Niche by definition is simply a specialized but profitable corner of the market. Choosing a niche gives your private practice a trajectory. When you have a niche, you are able to do market research needed for business planning. You also are clear in your marketing messages about who you help and how. Your niche will also influence your training choices, for example, couples specialist going through Gottman training.

Niche by definition is simply a specialized but profitable corner of the market. Choosing a niche gives your private practice a trajectory. When you have a niche, you are able to do market research needed for business planning. You also are clear in your marketing messages about who you help and how. Your niche will also influence your training choices, for example, couples specialist going through Gottman training.

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Starting a Counseling Practice Part 7: Creating a GOOD Referral Base
Starting a Private Practice Miranda Palmer Starting a Private Practice Miranda Palmer

Starting a Counseling Practice Part 7: Creating a GOOD Referral Base

We are back from vacation and bootcamp! Did you miss us? Nope! Because you've been here working. Right?! In honor of this series, join us this week for our upcoming training - Starting a Counseling Practice from Scratch.

If you build it, they will come. I talk to therapists daily who truly believed that if they had an office space, and a website, that clients would find them. The truth is, it isn’t just about building it, people have to be able to FIND you!

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Starting a Counseling Practice Part 5: Getting Paid
Kelly Higdon Kelly Higdon

Starting a Counseling Practice Part 5: Getting Paid

While we are in the midst of bootcamp, we are continuing our series of starting a counseling practice. This series is meant to inspire but also to give you specific resources and tools to help you in your practice.

When you start your private practice, part of your business plan is to decide your procedures around payment for your services because you need money to run a business. Before you form your payment policies, first you want to know the types of payments you accept.

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Starting a Counseling Practice Part 4: Choosing an Office Space
Starting a Private Practice Kelly Higdon Starting a Private Practice Kelly Higdon

Starting a Counseling Practice Part 4: Choosing an Office Space

Once you have your business plan in place the question remains, where are you going to do business? This is really the first thing many of us want to rush towards first above all else. Based off of your business plan, you might have an idea of where your clients reside or work. With the researching your area, you will also learn of who else is serving through private practice. Why does this matter? This is where you get to establish what sets you apart. (More on that later when we talk about niche later in this series).

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Starting a Counseling Practice Part 2: Giving yourself permission to build something that works for you
Starting a Private Practice Miranda Palmer Starting a Private Practice Miranda Palmer

Starting a Counseling Practice Part 2: Giving yourself permission to build something that works for you

Hope you enjoyed really getting to know yourself in Starting a Counseling Practice Part 1. The truth is, getting honest with yourself is only the first step in creating and implementing a great private practice vision. You also have to give yourself permission. I know there are people out there who will give me a hard time and say this is “non-advice, advice.”

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Winging it In Private Practice? Why to Prep & Plan
Miranda Palmer Miranda Palmer

Winging it In Private Practice? Why to Prep & Plan

Many of us have visions of private practice before entering grad school- but little about our journey in school directly prepares us for private practice. So, when an opportunity or desire for private practice reemerges it can be difficult to know where to start. And, if we were being honest, sitting down to make plans might just freak us out and stop us in our tracks! 

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Is Your Money Story Impacting Your Private Practice?
Miranda Palmer Miranda Palmer

Is Your Money Story Impacting Your Private Practice?

As therapists, we LOVE to tend to love to see the big picture and help people find the path to ease in making deep changes in their life. Often, that shift happens when people become aware of what is driving them to repeat old patterns that don't serve their current life, circumstances, and goals. 

And yet, when you talk to therapists about private practice finances or the financial success of a business, it often gets boiled down to- am I attracting enough clients? As a business owner, you can have a full private practice, and still not make a profit!

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Private Practice Success Stories: Live Panel Replay
Podcast, Success Stories Miranda Palmer Podcast, Success Stories Miranda Palmer

Private Practice Success Stories: Live Panel Replay

We feel so incredibly honored to have had such an awesome group of therapists agree to share their stories during the live panel webinar training for therapists! And we feel even more honored that each of them shared their experience in our Business School Bootcamp for Therapists and how it impacted their private practice development. Scroll down to listen and/or watch their stories today! 

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“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.