zynnyme Blog Header
The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
The Best Social Media Platform for 2016
Miranda Palmer Miranda Palmer

The Best Social Media Platform for 2016

You are running a business. You have a million responsibilities and sometimes your to-do list can feel like it is a mile long. You want to have a healthy business and get regular clients contacting you... and everybody says social media is where it's at... 

There are Hundreds of Social Media Sites

Actually, there may be more than that. You can't possibly have time to learn and devote energy to every one of them. And, nobody has the budget to pay someone to be on all of them! So, in 2016, focusing your budget (whether it be time, energy, or money) on the RIGHT social media platform is incredibly important. 

Read More
How to Take Time Off in Your Private Practice
Kelly Higdon Kelly Higdon

How to Take Time Off in Your Private Practice

We are just coming back from having the month of December off and as we ease back into the saddle of running a business, I find it so relevant to talk about time off instead of the typical New Year's resolution fan fare.

Before the year ended I set aside some time to plan my 2016. The first thing I did was get out my calendar and block off my time off. I blocked off

Read More
Multiple Streams of Income: What does it really take?
Miranda Palmer Miranda Palmer

Multiple Streams of Income: What does it really take?

I remember the first time I heard the word passive income. It sounded so... passive. Like something I would create that would magically continue to make money through little to no effort made by me. 

However, through the last 10 years of having businesses online, it is incredibly clear to me that no income is passive. In fact, even people who seem to "stumble upon" or "hit it big" often have years of struggle behind it. 

Read More
Therapists & Taxes: Do This BEFORE December 31st!
Miranda Palmer Miranda Palmer

Therapists & Taxes: Do This BEFORE December 31st!

We hear you. The last thing you want to think about while doing holiday shopping is paying taxes... especially since it might feel like taxes aren't something to think about until AFTER this year ends. 

However, as a business owner, the rules have changed. Actually, the rules have become more important! As you begin to make more of a profit in your business, the self-employment taxes REALLY start to add up. However, there are LOTS of ways to legally and ethically reduce the amount of taxes you owe. However, you only have until December 31st of this year to do it! 

Read More
The Art of Starting Over in your Private Practice
Kelly Higdon Kelly Higdon

The Art of Starting Over in your Private Practice

Not everything is going to go as planned. You can follow every worksheet and training and life just won’t always conform to those efforts. Progress will be made and surprises will happen. If there was only one way of doing things, we would all be doing it. If there was a guarantee, we would all be in our private practices without fear or worry.

Read More
The #1 Way to Impress Current and Future Clients
Miranda Palmer Miranda Palmer

The #1 Way to Impress Current and Future Clients

Your clients need to trust you. Most therapeutic interventions are based on a solid foundation of trust that allow the change and transformation to happen. We want to impress upon clients who needs us that they can trust us. So how do we do that? Here is the #1 way to impress not only your future clients, but your current clients as well. 

Read More
Virtual Assistants for Therapists
Miranda Palmer Miranda Palmer

Virtual Assistants for Therapists

Always love sharing interviews and podcasts with y'all that relate to getting you more confident to create your happy practice! Today we are going to be talking about virtual assistants and outsourcing. We are going to be sharing fun ways you can start outsourcing from the VERY beginning (with a TINY budget) as well as how to interview someone for full-blown outsourcing. 

Read More
Return on Investment Calculator for Therapists
Miranda Palmer Miranda Palmer

Return on Investment Calculator for Therapists

Therapists I have something important to tell you. You have limits. You only have so much time, energy, and money. Even more alarming? That time, energy, and money not only has to run a successful business- it also has to fund a happy life! There are VERY few great therapists who lead miserable, burned out lives! 

Return on Investment for Therapists

Today we are going to talk about return on investment. I want to teach you how this silly "business-ey" term could change your life. And no, not just make you more money- but change your life. 

Read More
Starting a Counseling Practice - A Beginner's Guide
Kelly Higdon Kelly Higdon

Starting a Counseling Practice - A Beginner's Guide

"Give me anything you can to help me start my private practice."

Every week we receive emails from therapists asking about how to get started in their practices. There is great value in getting information from someone who has been there and done that. Yet, we all have our own unique journey. What works for one person, may not work for another. This is why we created a 10 part series that was featured on Pro Psych Central. It is a great compliment to our free trainings and most articles come with a free download to help you integrate what is taught.

Read More

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.