Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular

Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.

Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.

Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.

Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.

Finding Your Rhythm in Private Practice: Breathwork, Business, and the Power of Presence with Zach

In this episode, Kelly Higdon and guest Zach Rehder explore the transformative power of breath work for therapists and practice owners, highlighting how embracing creativity, self-trust, and somatic tools can help navigate fear and change in the evolving mental health landscape.

Kelly Higdon 6/20/24 Kelly Higdon 6/20/24

Therapist Marketing: Starting a Private Practice

Starting a private practice is exciting, but marketing can feel overwhelming. This article offers essential tips to help you identify your ideal client, create a simple website, leverage existing relationships, and use online directories while maintaining authenticity and integrity.

Kelly Higdon 6/11/24 Kelly Higdon 6/11/24

Mastering Your Marketing Plan: Strategies for Therapist Success

In this episode, Kelly Higdon, LMFT, offers a fresh take on marketing for therapists, emphasizing personal values to craft plans that promote long-term success and passion in their practice.

Kelly Higdon 5/28/24 Kelly Higdon 5/28/24

Therapy Marketing: READ THIS FIRST

In this blog, Kelly Higdon discusses how you can create a personalized, strengths-based marketing strategy for your private practice by focusing on authenticity and self-trust instead of relying on one-size-fits-all approaches and outsourcing.

Miranda Palmer 5/8/24 Miranda Palmer 5/8/24

Marketing for Therapists: The Third Ethics Mistakes Therapists Make Marketing in Private Practice (Part 2 of the Series)

In this article, we dive into the third ethics mistakes therapists make in their marketing efforts and provide practical advice for upholding ethical standards in private practice.

Miranda Palmer 5/2/24 Miranda Palmer 5/2/24

Marketing for Therapists: 2 Ethics Mistakes Therapists Make Marketing in Private Practice

In this article, we dive into two common ethics mistakes therapists make in their marketing efforts and provide practical advice for upholding ethical standards in private practice.

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

**What if this really could change everything?**

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.