The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

📌 Most Popular

Starting a Practice Costs for Starting a Counseling Practice The real breakdown of what it costs to launch — no fluff, no scare tactics, just numbers.

Burnout & Sustainability Free CEUs for Therapists and Counselors Our constantly updated list of free continuing education opportunities — because learning shouldn't break the bank.

Group Practice Group Practice Guide to Profitability Why your group practice might not be profitable — and the business model shifts that fix it.

Fees & Insurance The Awkward Money Conversations Every Therapist Dreads Let's talk about the thing nobody wants to talk about — what you make, what you should make, and why it matters.

Struggling in Private Practice: Business School Q&A

Learn from inspirational members of Business School for Therapists who’ve found success in practice after struggling! Whether you’re just starting to feel like you don’t know where to turn or you’ve been gasping for air for a long time, you’ll find some answers to help you get unstuck.

Simple Private Practice Marketing During Stressful Times

Marketing Is An Act Of Caring About Others

Right now, someone is sitting in their house, struggling with their relationships, an addiction, depression or anxiety, and they need help. But if you stay silent, how do they know that help is out there for them?

Marketing is how we show people we care be of service to our communities. Many of whom do not know that virtual therapy is an option right now.

We did a Facebook Live recently on marketing during Covid-19 and our global pandemic, but the principles apply whether you are in crisis or not.

How a Relationship Therapist in San Francisco Found His Dating Therapy Niche

Being a relationship therapist in San Francisco can be scary! There a lot of therapists in a small geographical area, and there is a lot of stiff competition for getting to the first page of Google. So, what do you do when you are in a saturated market?

**What if this really could change everything?**

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.