Private Practice Blog for Therapists
Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.
The Value of Segmented Email Marketing for Private Practices
Mass emails to clients in the form of monthly newsletters and occasional company updates are fashionable across all industries. While a one-size-fits-all approach to email communication works well in some cases—for instance, to parents of children attending a daycare or to fans of an entertainer—many businesses offering a product or service are realizing their audience needs more targeted messaging.
Private practices owners especially benefit from a better communication strategy—specifically, segmenting their email marketing strategy. Consider the following:
LIVE Mini Bootcamp: Week 5
Today we are talking about building a list! Here's what you need to do today:
1) Watch the Video
2) Write down your why - why you want to have a list!
3) Calendar your commitment with the dates that you will send out to your list.
“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi
What if this really could change everything?
You don’t have to decide today.
Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.