zynnyme Blog Header
The zynnyme Blog

Private Practice Blog for Therapists

Hundreds of articles on building, growing, and sustaining your private practice — written by therapists, for therapists. Not recycled generic business advice.

Latest Articles
Are Third-Party Credentialing Platforms a Lifeline or a Trap? A Deeper Look at the Ethics and Sustainability of Alma, Headway, and Grow Therapy

Are Third-Party Credentialing Platforms a Lifeline or a Trap? A Deeper Look at the Ethics and Sustainability of Alma, Headway, and Grow Therapy

In this article, we dive into the ethical and financial dilemmas therapists face when using third-party platforms like Alma and Headway, exploring whether these services truly support sustainable practice—or if they ultimately undermine therapists' autonomy and financial well-being.

Read More
Starting a Private Practice: The Complete Guide for Aspiring Business Owners
Starting a Private Practice Kelly Higdon Starting a Private Practice Kelly Higdon

Starting a Private Practice: The Complete Guide for Aspiring Business Owners

You deserve a private practice that’s aligned with your values and provides you with the financial means to live the life of your dreams. But what if you don’t know how to get started?

Being a business owner has the potential to be extremely fulfilling and impactful — both for you and the people you serve — and at the same time, reaching that potential requires a complete understanding of how to start a private practice.

Read More
The System Is Rigged Against Therapists: Here’s How to Push Back

The System Is Rigged Against Therapists: Here’s How to Push Back

In this article, we break down 2025’s biggest insurance fines for mental health parity violations, show how systemic exploitation harms therapists and clients, and provide actionable steps for clinicians to reclaim ethical, sustainable practice.

Read More
Selling a Psychology Practice? Read This First: A Therapist’s Cautionary Tale

Selling a Psychology Practice? Read This First: A Therapist’s Cautionary Tale

Thinking of selling your psychology practice - or working for someone who might? Read this therapist’s firsthand story of corporate takeover, buried consent forms, and why informed choices matter now more than ever.

Read More
The Shaming of Therapists Who Drop Insurance Panels—And Why It Needs to Stop

The Shaming of Therapists Who Drop Insurance Panels—And Why It Needs to Stop

In this article, we discuss the harmful shaming therapists face when leaving insurance panels, the systemic issues behind low reimbursement rates, and why stepping away from unsustainable contracts is a necessary step toward change for both therapists and their clients.

Read More
Therapist Marketing: Growing a Group or Solo Private Practice

Therapist Marketing: Growing a Group or Solo Private Practice

In the growth phase of your private practice, consistent and aligned marketing is key. This article covers how to review your data, use effective online and offline strategies, and refine your consultation process to turn inquiries into clients, whether you're a solo or group practice owner

Read More

“BST was the best investment I have made in myself. I went from working 45-50 hours per week to working 25 hrs, doubling my income,” Cyndi

What if this really could change everything?

You don’t have to decide today.

Just get on the interest list and we’ll walk you through what Business School for Therapists is, what it includes, and how it’s helped thousands of therapists get their life (and income) back.