Creating a Successful Private Practice in 2017: People NEED You!

Creating a Successful Private Practice in 2017: People NEED You!

Do you believe that your community needs you in private practice? I do. Start to look around as you go about your day and you will see lots of people who could benefit from the work that you do. Or, you could dig into some of the data out in the world! And while non-profits and agencies can meet some of the need, a lot of people would benefit from private practice services. 

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First Play Therapy

Are you wondering how to get the most out of attending a conference? 

The truth is, the people who get the most of conferences are those that build relationships. No, that doesn't mean shoving your business card into a hundred people's hands- but it does mean having meaningful conversations with people and really getting to know them. 

If you are introvert- look for people who you can go out for coffee or lunch with and have a good 1:1 conversation. If you are an extrovert- make sure you temper yourself so you can slow down and enjoy the individual people. 

Today we are going to introduce you to another professional we met at the Annual Play Therapy Conference in Houston. Janet Courtney, Phd is passionate about children's play. She has developed amazing books and trainings programs for parents and clinicians about First Play.

We talk with her about teaching parents healthy touch, the fears that clinicians have about talking about touch in play therapy, and more. Watch this video, or listen to the interview by clicking the button below today! It is a great story of how therapists are going beyond the couch into multiple streams of income and taking their message to a wider audience. 

What did you think? What questions came up for you? Learn more about Janet Courtney, Phd and her work here. Oh, and sweet Janet sent me home with one of her books to check out- I got home, spent time with my family and by the time I woke up the next morning my son had read her book! I asked him how we liked it- and he said he did- but said "you are supposed to do it with me mom!" So, there you are, 7yo approved! 

Miranda Palmer

I have successfully built a cash pay psychotherapy practice from scratch on a shoestring budget. I have also failed a licensed exam by 1 point (only to have the licensing board send me a later months later saying I passed), started an online study group to ease my own isolation and have now reached thousands of therapists across the country, helped other therapists market their psychotherapy practices, and helped awesome business owners move from close to closing their doors, to being profitable in less than 6 weeks. I've failed at launching online programs. I've had wild success at launching online programs. I've made mistakes in private practice I've taught others how to avoid my mistakes. You can do this. You were called to this work. Now- go do it! Find some help or inspiration as you need it- but do the work!

Publishing a book as a therapist

A hybrid training and live interview with an established publisher.

A hybrid training and live interview with an established publisher.

You are a therapist, and you have a great book idea.

Now what? 

We talk to therapists regularly who want to write a book. There are a lot of reasons you may consider becoming a published author: 

  • Establishing yourself as an expert

  • Developing yourself as a speaker

  • A deep desire to make big change in the world

  • A way to fill up your private practice

  • An additional stream of income

Whatever the reason you are considering writing a book, there are a lot of options you have for writing, publishing, and marketing your book. We've talked a bit about self-publishing with our free training on how one therapist successfully launched an e-book. However, traditional publishing has some major advantages as well. What publishing route you choose should be based on your goals, preferences, and big vision.

How to find a publisher for your book

Today we have something really fun for you. A quick hybrid training where we are going to give you some specific questions to ask a prospective publisher to determine if they are the right spot for your fabulous book idea. We call it a hybrid- because we have YouthLight publishing with us- and we test out the questions we recommend you ask- so you get to see us interview a real, live publisher who loves to publish therapists.

Spoiler alert: They not only love to set their authors up with workshops all over the country (and sometimes around the world) but they also have a distribution list of 4 BILLION people! To be honest- I was shocked as you probably are right now! I had no idea just how big these guys were until I started interviewing them. 

Wasn't Kelly a sweetheart for sitting down with us? We were so lucky to be seated right next to her doing the conference. I saw she was selling books, but didn't go much deeper into her business initially. (Instead we shared pictures of our kids, went to lunch together, and laughed a ton). However, as we spent time together over the week- more came out about her business, and I realized I was about to miss a golden opportunity! 

Side note about networking at conferences: 

As exhibitors at the American Play Therapy's Annual Conference, it was interesting to see people looking terrified to stop, look, and have a chat. I get it. I don't want to be "sold" to any more than the next person. However, if you stop and get to know people- you might be pleasantly surprised at what you will find out- and how awesome things can happen! (FYI: We weren't there to sell anybody anything). 

In fact, several people reluctantly stopped at our booth (for the yummy snacks or because I said hello), and they quickly said- I'm not in private practice. I'd find out a bit more about them, and many of them were in the licensure process- so I'd hook them up with the pre-licensed blog and the free online study group for licensing exams and they got to walk away with cool, free resources! 

I can't speak to everyone at these conferences- but I can tell you Kelly and I are there to be helpful, meet awesome people, and have a great time! 

Ok- back to the exciting stuff! You can submit your book proposal to YouthLight Publishing today. Can't wait to see some of our fabulous community members get published! Post your vision, ideas, or questions below!