Best Website Builder for Therapists

You’ve decided to start your private practice and are in the discovery phase of how to make a website. We imagine you have all sorts of questions like “Which website builder do I use? Do I need to get a custom domain? Is there a best beginner-friendly website builder for therapists?” Today, zynnyme goes over everything you need to know about website builders for therapists as well as some best websites for therapists examples you can reference for more support.

Which Website Builder Should Therapists Use?

We highly recommend using Squarespace at zynnyme. After working with private practice owners for over a decade and figuring out how to build our own websites, we have a solid understanding of website builders. So, why do we love Squarespace? Here are the main reasons we feel it’s the best website builder for solo and group private practice owners alike:

  • Easy to navigate

  • Customizable themes

  • Integrated plugins

  • Helpful customer service

  • Website hosting and domain registration included

  • Drag-and-drop functionality (no coding required!)

  • E-commerce section (for if you ever want to offer products as another form of income)

Most therapists don’t want to spend a lot of time creating a website, but they still want it to look good and function well. In our experience, Squarespace is the most beginner-friendly platform that also has everything you need to create a client-attracting website you love.

Choosing a Domain Name for Your Therapist Website

Your website domain is an important decision. And choosing the right domain will make it easier for your ideal clients to find you online. Here are our top 5 tips on how to choose the best domain name for your therapist website:

  • Use keywords so it’s easier for search engines and your potential clients to know what your website is about and find you online.

  • Use your specific location in your website domain name to show up on Google for local searches online.

  • Register your name as your domain (if you’re planning on being in private practice for a while and want to publish a book, become a public speaker, or start your own podcast, you’ll be glad you choose this as a domain).

  • Keep it simple and concise so it’s easy to remember and easy to type into a search bar.

  • Aim for a .com domain as it’s the most trusted domain extension.

Best Website Template for Therapists

Now that you have your website builder picked out, you’re probably wondering “What’s next?” If you need help figuring out which template works best for your private practice business website, we offer a website template for therapists in Business School for Therapists.

When choosing a website template for your private practice, keep the following in mind:

  • Does it give off a professional feel?

Your website is your first impression. You want to make sure your website reflects your professionalism and appeals to your ideal clients.

  • Does it reflect you as a therapist?

Pick a template that reflects who you are, what you offer, and what you’re trying to convey to clients. Let your website reflect you and what sets you apart.

  • Does it make navigation easy?

Ask yourself if the template you want to choose makes it easy to navigate your website. If not, you might want to go for a different one. Hubspot’s guidelines for good web design include simplicity, navigability, consistency, and accessibility. If your website isn’t easy to understand or navigate, then a potential client may come to your website, get frustrated, and quickly leave.

Do you want to know more about what really matters on a therapist website? Check out our podcast episode to learn how to draw the right clients to you through your own website.

Should You Create a DIY Website or Hire Someone?

The best part about Squarespace is it makes DIY-ing your website easy! While it’s okay to hire a web developer and/or a copywriter, it’s going to be a lot more expensive and time-consuming. Don’t get us wrong, if you know exactly what you want your website to look like, including images, copy, etc. and have a clear vision on how a web developer would help, go for it.

On the other hand, if you want a nice website you can add to over time without having to outsource the work (costing you extra time and money), DIY-ing is the way to go.

Best Therapist Website Examples

Check out some of our best therapist website examples from 2020 and 2021 today to see what templates and domains other therapists decided on. Feel free to seek out inspiration and scroll through a few to get a good idea of the best practices for your own therapist website.

If you need additional support creating a therapist website, check out Business School for Therapists where we take you through how to create a client-attracting website from a customizable website template.

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