Why We All Need Business Therapy

Business therapy for psychotherapists

Business therapy for psychotherapists

As a psychotherapist, I hope you believe in therapy. I truly hope that you have a deep down sense of how powerful a tool therapy is to change not just one person's lives- but all the lives that touch that person. 

What defines a therapeutic experience? 

A good therapist also knows that there are experiences that can be therapeutic in nature. Not traditional psychotherapy per se- the treatment of mental illness with psychological techniques and interventions- but something different. Therapeutic experiences are those that take someone who is functioning ok, and helps them move to a different level of wellness in one or more areas of their life- even though they don't have a mental illness. 

Physical, emotional, spiritual, and many other types of coaching, retreats, support groups, communities and more can trigger this kind of change in one area that starts to bleed over into many other areas of one's life. 

"The way we do anything is the way we do everything." 

I searched all over for who this quote or phrase is originally attributed to and couldn't find it. As therapists- we see this process every day. And yet, we often see what WE do in a vacuum. It is much easier to look at someone else's patterns than to look at our own. 

What we do in our private practice matters.

What we do in our private practice, we do in everything. What we do in conversations around money with clients is what we do in everything. What we do in self-care in relation to our work, is what we do in self-care in the other areas of our lives. 

Business Therapy for Therapists

The truth is, for the most part, people RAVE about our Business School Bootcamp for Therapists. And it isn't because we have some secret 5 step formula for getting new clients. Yes- we will teach you what works to get the phone ringing and how to schedule new clients. However, the secret sauce is how we help therapists become more aware of their patterns so they can be more intentional of creating patterns that develop the life and practice they want. 

Changing your private practice changes everything

It is amazing to see how this process creates core changes that impact people's relationships with their spouses, their partners, their kids, their friends, and their colleagues. It is amazing to see how this process creates more space for giving to their clients out of bounty and confidence. The people who rave about our Bootcamp are the ones who delve deep and allow this business training to be a therapeutic process. They allow all the funky stuff and feelings to rise to the service and create room for digging through the messy stuff, letting go of what doesn't work, and grabbing on to something new that fits their life in the most authentic way. 

What you do with money is what you do with everything

We talk about money and private practice a lot on this blog- and it is because what you do with money is what you do with everything. If you are afraid to talk about your fees- do you explore client's patterns with money as part of psychotherapy? Many clients play out their same patterns in their spending. If you are afraid to set boundaries with clients in regards to scheduling and money- how is this impacting your ability to set boundaries with clients in other areas of the psychotherapy relationship? 


Today I want to challenge you to write down three things in your private practice that are flowing well and that you are proud of. Write them down right now. Spend about 20 seconds on each statement repeating it and breathing it in. 

Now, the hard part. Write down one thing that isn't working well in the way you approach your private practice. Some examples: 

  • I have difficulty holding to my value by charging a set, fair fee. 
  • I put my business before my own self-care.
  • I don't have boundaries around my private practice schedule. 
  • I let clients set the frequency of treatment, even when I know that the frequency they picked is going to lead to worse outcomes. 

Now, the harder part. Sit down and reflect on how this same pattern shows itself in other areas of your life. Write it down. Seriously, this process takes about 10 minutes- and it can be SO incredibly powerful. 

Now, the easy part. If you haven't completed the free Mini-Business School Bootcamp for Therapists- go and sign-up now. If you have done it before but didn't follow through with the activities- go sign up again and create space to do it this time. 

We really want to help you make some deep shifts to not only make a change in your private practice, but make a change in your life. 

Miranda Palmer

I have successfully built a cash pay psychotherapy practice from scratch on a shoestring budget. I have also failed a licensed exam by 1 point (only to have the licensing board send me a later months later saying I passed), started an online study group to ease my own isolation and have now reached thousands of therapists across the country, helped other therapists market their psychotherapy practices, and helped awesome business owners move from close to closing their doors, to being profitable in less than 6 weeks. I've failed at launching online programs. I've had wild success at launching online programs. I've made mistakes in private practice I've taught others how to avoid my mistakes. You can do this. You were called to this work. Now- go do it! Find some help or inspiration as you need it- but do the work!