Multiple streams of income, adding an income stream, moving Beyond the Couch, podcasts, online courses, workshops, retreat, intensives, products, workbooks, trainings, certifications... it seems like every day as a therapist you are hearing about ways to expand beyond traditional psychotherapy.Read More
Many of us have visions of private practice before entering grad school- but little about our journey in school directly prepares us for private practice. So, when an opportunity or desire for private practice reemerges it can be difficult to know where to start. And, if we were being honest, sitting down to make plans might just freak us out and stop us in our tracks!Read More
As therapists, we LOVE to tend to love to see the big picture and help people find the path to ease in making deep changes in their life. Often, that shift happens when people become aware of what is driving them to repeat old patterns that don't serve their current life, circumstances, and goals.
And yet, when you talk to therapists about private practice finances or the financial success of a business, it often gets boiled down to- am I attracting enough clients? As a business owner, you can have a full private practice, and still not make a profit!Read More
Do you believe that your community needs you in private practice? I do. Start to look around as you go about your day and you will see lots of people who could benefit from the work that you do. Or, you could dig into some of the data out in the world! And while non-profits and agencies can meet some of the need, a lot of people would benefit from private practice services.Read More
20 mustard yellow charts sat on my desk, all needing to be approved for compliance. I had meeting with clinicians to review cases - cases being people who were struggling and really depending on our agency to help them. There was a complaint at the front desk that I needed to respond to as well as staffing questions. Really? This was it? This is what I spent all my time in school for? I loved the people I worked with, but the work itself was getting so hard.
I remember dreaming about my work. I never envisioned private practice really. I just envisioned the people and being in a room with someone, holding something so sacred that no one else was privy to. I remember wanting to simply help.Read More
In our webinar How to Set Your Fee, we talk about getting started and how to actually calculate a fee for your private practice services. If you don’t know how to set your fee – start here first.
Recently we were asked – when do you raise your fee? Maybe you have a fee that is working for your business. This means you pay your bills, your taxes and yourself. Business is going great! But when do you raise your fees?Read More
Today is all about Lesson #7: Multiple Streams of Income. Here's what you need to do today:
1) Watch the video and take the quiz
2) If you aren't ready to launch another stream of income look at your current fee and marketing plan to make changes so you can one day grow your practice Beyond the Couch.Read More
n Lesson #6 we are going to talk about websites! Here's what you need to do today:
1) Watch the video
2) If you have a website, evaluate the current platform
3) Determine your budget for your online presence
5) Got questions or comments? Post below and we will join in on Friday, July 15th to respond!Read More
Today we are talking about building a list! Here's what you need to do today:
1) Watch the Video
2) Write down your why - why you want to have a list!
3) Calendar your commitment with the dates that you will send out to your list.Read More
Welcome to Lesson #4: Marketing 101 where we are going to explore the foundations of your marketing plan. Here's what you need to do today:
1) Watch the video
2) Assess your current marketing by asking these questions:
How many calls are you getting per month?
How are they finding you?
How many of them schedule?
What are your favorite clients typing into Google before or when they finally find you?
What words do they use to describe the issue they are trying to resolve during the first contact?
How many weeks on average do clients stay with you?
How many paying clients are you getting from each referral source?
t's time for Lesson #3 How to Find Your Niche! Here's what you need to do:
1) Watch Video
2) Put into words ONE niche or specialty you want more of in your practice or that you want to speak or write about.
3) Share your niche below!Read More