Private Practice Blog To Grow, Revamp, or Launch Your Happy Practice

We’ve helped over 100,000 therapists in private practice for free.

We’d love to help you, too! More therapists serving their communities means a better world. We have HUNDREDS of articles with advice, how-tos, trainings, and success stories for every stage of private practice to inform, teach, inspire, and delight you. Scroll down to check out our latest articles, or type what you need into the search box.

When to Raise your Fees

When to Raise your Fees

In our webinar How to Set Your Fee, we talk about getting started and how to actually calculate a fee for your private practice services. If you don’t know how to set your fee – start here first.

Recently we were asked – when do you raise your fee? Maybe you have a fee that is working for your business. This means you pay your bills, your taxes and yourself. Business is going great! But when do you raise your fees?

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3 Quick Tips For Making Professional Profile Videos with Cúpla Media3 Quick Tips For Making Professional Profile Videos with Cúpla Media
Business Advice Kelly Higdon Business Advice Kelly Higdon

3 Quick Tips For Making Professional Profile Videos with Cúpla Media3 Quick Tips For Making Professional Profile Videos with Cúpla Media

A profile video can be a little like a power tool – sure it’s helpful, but for some it feels inaccessible or scary. We get it. These are words we often hear from clinicians:

•  I don’t know what to say.

•  I don’t know how to make a video.

•  I’m afraid it’ll look bad.

We want to help.

A profile video is a short 1-3 minute clip that helps people get a sense of your presence and your passion. Often when people look online for a therapist they’re asking themselves,

“Can this person help me?”

“Will I feel comfortable around them?”

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Faith Based Counseling Practices: What you need to know
Business Planning for Therapists Kelly Higdon Business Planning for Therapists Kelly Higdon

Faith Based Counseling Practices: What you need to know

First I want to acknowledge, this article is about my story, which is within a specific faith. I hope the lessons presented are applicable to any faith– Muslim, Jew, Agnostic, and others. Any and all are welcome to take what resonates and leave the rest.

Second, believe it or not, I have written this blog about 3 or 4 times, each time starting over with a blank piece of paper. My hope is this is the clearest version.

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From Fear to Freedom: Starting a Faith Based Practice
Business Planning for Therapists Miranda Palmer Business Planning for Therapists Miranda Palmer

From Fear to Freedom: Starting a Faith Based Practice

When I was in graduate school, getting therapy seemed like a no-brainer. At that time, the state “bribed” prelicensed therapists by counting each hour of therapy as 3 hours towards the 3,000 hours needed to apply to take exams. So… without any particular crisis in place… I went on the search for therapy…

As I explored my needs, I thought it would be helpful to have a professional therapist who understood my faith in a higher power and wouldn't think I was “weird.” I

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Non-Compete Agreements in Private Practice with Guest Lisa

Non-Compete Agreements in Private Practice with Guest Lisa

Imagine you join a group practice, as an employee or contractor, and you are asked to sign a non-compete agreement. This means if you leave the practice you cannot create a business that "competes" within a certain mile radius or serving the same clients. These non-competes all vary, but more and more we are hearing therapists being asked to sign them.

You might feel confused, scared, or just too overwhelmed to care because you need the work right now.

I invited Lisa, a Legal Coach® and Attorney, to answer some basic questions about non-compete agreements in the mental health world. Here is what she had to say. 

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Faith & Private Practice
Miranda Palmer Miranda Palmer

Faith & Private Practice

Faith Based Counseling: Culturally Competent or Unethical?

Treatment plan for client with mild depression and anxiety symptoms.

Short term goals: Instill hope for the future. Identify maladaptive beliefs that exacerbate depression and anxiety symptoms. Replace maladaptive beliefs with more true beliefs. Client will be able to practice emotional management skills inside and outside of times of stress. Client will expand support network and reach out for support more frequently. 

Interventions: Cognitive behavioral therapy including bibliotherapy, journaling, affirmation work, and practicing forms of meditation in and out of session. Encourage and support pro-community behaviors and reaching out to support networks. 

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Personal Crisis in Private Practice
Business Advice Kelly Higdon Business Advice Kelly Higdon

Personal Crisis in Private Practice

*Trigger warning. This article discusses miscarriage so if that is something that feels hard to read, please stop here.

This month, I was fortunate to be a part of a Love Your Partner Series with Robyn D'Angelo. (You can sign up here for the entire amazing series!) She asked me to share about how to love your partner through a miscarriage. This is the first time I have gone "public" with my story but after my own personal work through my grief, I am finding it helpful not only for me but for others to open up about my journey.

The reason I have chosen to write about it here is because while we share so much about building a practice, we haven't discussed a whole lot about what to do when your own life is in crisis and you are still trying to run a business. 

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5 things you can do right now to improve your SEO  and attract more clients online.

5 things you can do right now to improve your SEO and attract more clients online.

For most therapists, the primary way clients find you these days is online. People type keywords into Google, or another online search engine, and are presented with tons of options. Understandably, therapists that are at the top of search engine results attract the most visitors to their websites and are able to more easily fill up their caseload. The question is, how do you get to the top of online search results?

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The #1 thing that grew my private practice

The #1 thing that grew my private practice

I have owned a private practice, a coaching practice, a life coaching practice, and a product based business. If I compare how each has performed over time, I see a common thread regarding what has contributed to my success.  

I know success is truly a self-defined term. For me, it is a combination of financial, emotional, relational and spiritual outcomes. I do not feel successful if I shift in only one area of my life. I believe my action should leverage into other parts. For example, even if I make some sort of money, but it takes me away more from my family - that does not feel successful. But to generate income, feel closer to my loved ones, have time for my own health and spiritual life - that is of value to me. 

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 The Value of Segmented Email Marketing for Private Practices

The Value of Segmented Email Marketing for Private Practices

Mass emails to clients in the form of monthly newsletters and occasional company updates are fashionable across all industries. While a one-size-fits-all approach to email communication works well in some cases—for instance, to parents of children attending a daycare or to fans of an entertainer—many businesses offering a product or service are realizing their audience needs more targeted messaging.

Private practices owners especially benefit from a better communication strategy—specifically, segmenting their email marketing strategy. Consider the following:

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Do you embody the healing and life that you teach your clients?

The time for change is now. We can help.