When I talk to therapists about writing a website, one of the biggest barriers is "I don't want to talk about ME!" Guess what? Clients don't want to hear about you... at least not initlaly. Effective therapist websites are very client centered!
Do you know how to assess clients?
Do you know how to communicate empathy?
Do you know how to talk about the risks and benefits of getting counseling?
Then you know how to write a website! How wonderful is that! If you have already written a website, you can actually check whether it is client centered or "me" centered. A fun website actually tests your website copy to see how customer (client) focused it is.
Check out this fun resource here: http://www.futurenowinc.com/wewe.htm
Share your scores below! We would love to hear from you:
ZynnyMe "Helping therapists understand how to translate what they do to the Internet."