We’re therapists. We’re rule-breakers. We’re dreamers. We’re doers. 

We’re zynnyme

The safe space where therapists shatter stereotypes and build the practice (and life!) they dream about. 

    *Give us your email and we’ll send you over 10 hours of free trainings to grow, or launch your practice AND guard your email at the same time like the fierce protectors we are!

    black woman in pink shirt, yellow pants and converse jumping for joy after finding zynnyme for private practice business coaching

    What happens when two fiery and passionate therapists come together and decide they’re done settling for the “low-pay, long-hours” status quo in the mental health industry? 

    zynnyme happens!

    Hi! We’re Kelly (she/they) and Miranda (she/her), founders of zynnyme, authors of Therapist Burnout, and creators of Business School for Therapists. 

    (Kelly is on the right and Miranda is on the left)

    We’re both LMFTs who decided it’s high time therapists stopped being the world’s worst-paid graduate degree. 

    We believe therapists can have a fully booked practice and a life filled with plenty of rest, time off, and a growing bank balance. 

    We believe this because we’ve seen it happen

    Not only with our own practices but also (and more importantly!) with the thousands of therapists we’ve worked with over the years. 

    Today, we help therapists, like you,  build thriving, sustainable practices via our podcasts, free training resources, and of course, our award-winning, multiple sell-out program — Business School for Therapists. 

    Put your email below and we’ll send you our favorite training that cuts right to the chase of what needs to happen to create a happy life and a sustainable practice without burning out or selling your soul!

      *we pinky promise we’ll keep your email safe, secure, and give you the things you need to find more joy and ease in your life and career!

      “I have grown as a therapist and business owner by leaps and bounds. Who knew business could be fun? ;)” - Nicki

      You may have seen or heard us on …

       

       But it wasn’t always ALL profitability and peace for us either 

      Come … let’s stroll down memory lane!

      Hey, it’s Miranda here. 

      It was  2005. I’d busted my butt through grad school and passed my first licensing exam. All was well until the 2nd licensing exam tripped me up — by ONE freakin’ point!  Call it bad timing, but taking the test before a family reunion where everyone knew I was testing) was not my brightest idea. Ouch!

      Feeling lost and alone, I did what every stressed out student does —  started an online study group

      I quickly realized I wasn't the only one struggling. Soon this scrappy collective morphed into a thriving ecosystem of support and camaraderie for struggling therapists statewide. Four months later, I got word I’d actually PASSED (after a problem with the exam was fixed)! Also by then, I’d discovered the power of empowered communities. 

      I carried this insight with me when launching a private practice in one of America's top 5 worst cities to live in…  during a recession!  Yes, I have a tendency to take challenges head-on!

      By building my own practice and supporting the still-strong online community …  I was soon helping other therapists with business coaching, too.  And that's how I met Kelly, my future co-conspirator in building zynnyme and later, Business School for Therapists!

      I’ll let Kelly take over now!

      I thrived as a county clinic director — adept at systems and teams and infusing fun. But let’s be honest … my idea of fun did NOT include reviewing reams of charts. 

      I’m a full-on people person. 

      So, I turned to Google to find a coach to help launch the private practice I dreamed about. Up popped Miranda!

      Long story short …  we worked together to create astounding results! Results like building my practice with NO connections in an oversaturated market amidst a recession AND while juggling new motherhood! Phew!

      Along the way, I discovered work I loved  — actually helping people  — and never looked back at the county clinic job again. Instead, I joined forces with Miranda to create zynnyme* —  bringing my operational prowess to the table.


      Though once strangers, through our shared entrepreneurial journey, we have become each other’s chosen family.  And because you’re probably wondering this … we’re not married to each other. Greg Higdon, who runs Grow the Books, has that honor!

      With brains that complement each other and belly-achin’ laughter to keep the fun alive, Miranda and I are grateful to have built an incredible, compassionate team committed to helping therapists gain confidence and skills to create their version of a life-giving practice, too.

      *zynnyme - as evocative as it sounds, the business name is based on an old email handle Miranda had. It’s fun, quirky, and totally us.

      ❤️ “Kelly and Miranda provide a ludicrous amount of info and help on private practice building and growing.” - Lauren

      ❤️ “You have given me the courage to charge a fee that I confidently know I’m worth. You have reminded me of my purpose in this career. You have encouraged me to take risks.” - Anne Marie

      ❤️ “I'm so glad to have your presence in my life as a clinician. The information you have shared with the community of clinicians is as healing as therapy. We were alone in this field for so long, and now, we are not.” — Antonia

       Meet the Team that Puts the Zing in zynnyme 

      We often say it takes a village to raise a business. Our team hails from the West Coast to the East Coast... and everywhere in between.  We, as founders, operate out of San Diego County on the stolen land of the Kumeyaay and Payómkawichum (Luiseño) tribes who lived in rhythm with nature and the land as a community.

      While diverse in background, identity, and interests, our team is united in a commitment to help therapists gain confidence and skills to build life-giving practices with less stress and more abundance.

      All of our coaches are trained in Brainspotting to help you go beyond the surface and discover what’s REALLY stopping you from implementing and moving forward in your life and career.

      We strive to promote inclusion while continuously educating ourselves on equitable business practices and unlearning oppressive practices. All are welcome here. We seek to create a safe, decolonized, anti-racist space and do so through our own learning, activism and financial contribution. As such, our content is ever changing as we continue to peel back the layers of capitalism, racism and other oppressive practices in our own business as well as in our field.

      Are we perfect? Heck no! 

      But our willingness to self-reflect, evolve our mindsets, and make space for difficult dialogue is what guides us every step of the way.

      Want to get to know the team a little better? 

      Sure thing!

      Tap on the image to read more about them and hear from them!

       Curious About How We Help You Build a Sustainable, Successful Practice? 

      We have both free resources and paid services for you to choose from.

       The zynnyme Mission

      Building Profitable Practices That Change Lives

      Clinicians balancing the world's weight upon their shoulders deserve to have the resources to live a great life while providing great outcomes for their clients. And compensation is a resource that allows that to happen

      black man in white tshirt pointing to the statement of how therapists weren't taught business in graduate school

      We equip therapists to build financially stable businesses aligned with their priorities  — without burning out.

      Because here’s the thing …  

      Graduate programs teach clinical skills (sometimes). NOT business how-tos. 

      And wading through the sea of online "support groups" is not just overwhelming and stressful but you don’t know who to trust with the advice they are giving. 

      Our mission? 

      Helping therapists like you to build a thriving private practice while living a deeply fulfilling personal life. 

      You don’t have to sacrifice your peace of mind to make an impact on others’ lives. 

      You don’t have to struggle to pay the bills while helping others find balance. 

      You don’t have to be burned out while building clients up. 

      You can be a good clinician and a good business owner. 

      Adding Love, Fun, and Service to Private Practice Consulting

      A peek at our values 

      • You can’t go wrong doing right. This is a core belief for life and work.

      • Our people are not “customers” -- they’re family! We want to blow their socks off with our level of service and genuine care.

      • Be kind, respectful, empathetic, and also honest (even when it’s tough) to help others succeed. We accept people as they are and want them to feel welcomed and valued for their uniqueness.

      • Everything we do is geared toward one ultimate goal: To change people’s lives for the better.

      • We love and serve others, but it starts with us loving ourselves, our life, and our family.

      • There's power in honesty, especially when paired with kindness. It's the kind of vulnerability that allows us to grow as people and as a business.

      • Positivity and gratitude for everything big and small. We have the best freakin’ job in the world! We get to connect with others, form meaningful relationships, change lives, and not work a rigid, monotonous 9 to 5 job. How can we not have fun!?

      Experience Our Values in Action With These Resources

      Tune into our podcasts for therapists to make more money while being a force for good!

      TUNE IN NOW

      Read the in-depth and always updated blog for answers to your private practice questions.

      READ THE LATEST

      Order our book - Therapist Burnout for an actionable plan for your practice with free downloads.

      GET YOUR COPY

      Access 100% free, on-demand therapist trainings (some even CE-eligible) worth over $5,000 for FREE!